A moment for generalisation, in our new economy the selling of surgeons, engineers, surveyors, dentists, doctors, solicitors and accountants need to be rethought. Quantitatively, nay professionally, they’ve all earnt a degree and they can all provide, at some level, the curriculum taught. Right now the challenge (what is missing) is the adding of heart, the … Continue reading There’s no art in selling professional services! In fact there is rarely any HEART!