It started with luxury items like boats where one owner couldn’t justify two weekend a year of boat ownership when spread over 4 or 5 owners the cost was significantly reduced and the joy remained the same.

In business we can do it with equipment and….. highly skilled people….. don’t hire or buy the whole when a piece is all you need.

If you’re going through the process of buying something significant then the first question is who else needs this equipment and what percentage of the time do I need it?